A loyalty programme can be built in four ways. This page places them side by side - 20 rows with a source and a date, 2 of them saying no for this plugin.
Shopware knows discounts but no balance. A promotion applies to everyone who meets its condition, and it ends with the purchase. A point balance belongs to one person, grows over years and is there even when no promotion is running.
Everything else follows from that. If all you want is a time-limited discount you do not need a loyalty programme - the promotions Shopware ships with are enough.
The Shopware Store holds several loyalty points plugins; the third column shows the best-rated one. Both programmes earn, redeem and expire points - the difference is what comes after that. Its listing names no loyalty tiers, no goals and no traceable calculation per booking, and it starts at 49.49 euros a month.
The other way round, the competitor does things this plugin does not; two of them are marked as a no for us in the table. Which way is right depends on what your shop needs - the table is meant to make that decision possible, not to make it for you.
| Feature | Shopware standard | Voucher campaigns | Third-party plugin | This plugin |
|---|---|---|---|---|
| Points and balance | ||||
| Point balance per customer account | no notion of a balance | a code, not a balance | the whole point | balance, pending, history |
| Points arise with every order | not provided for | only when a code is sent | a fixed exchange rate | automatically, per sales channel |
| Points redeemable only after a waiting period | no balance exists | a code works at once | order state and/or days | state plus minimum age, 14 days by default |
| Full calculation on every booking | no balance exists | not applicable | bookings visible, no calculation stated | per line item, with tier and boosters |
| Balance is never overwritten | no balance exists | not applicable | not stated | sum of all bookings, corrections as counter-bookings |
| Points for guest orders | not applicable | a code needs no account | not stated | points belong to a customer account |
| Redeeming | ||||
| Discount from a personal balance | promotions apply to everyone alike | a fixed amount per code | as a voucher in the cart | slider in the cart, freely configurable |
| A product as a reward | not provided for | not provided for | products purchasable with points | an article from your own catalogue |
| Discount and reward in one order | not provided for | not provided for | not stated | switchable, with a balance check |
| Cap per order | through promotion conditions | through the code value | maximum and minimum order value | a setting of its own, no limit by default |
| Loyalty over time | ||||
| Loyalty tiers with a multiplier | customer groups carry no factor | not provided for | a factor per customer group instead of tiers | four shipped, freely extendable |
| Goals and milestones | not provided for | not provided for | not stated | one-off or repeatable |
| Time-limited promotions | promotions with a date range | a campaign with a deadline | point factors with a date range | boosters on points instead of price |
| Bonus for registration, newsletter, birthday | not provided for | only with your own sending process | newsletter and birthday, no registration | three flows, values configurable |
| Reminder before expiry | nothing that could expire | only as a campaign of your own | status emails before expiry | 14 days ahead by default, with a throttle |
| Operation and cost | ||||
| A free way in | nothing to buy | nothing to buy | from 49.49 € a month, one trial month | a free version, expansion as an in-app purchase |
| Open liability visible in euros | not applicable | only through your own reporting | not stated | on the dashboard, with the redemption rate |
| Guided setup | not applicable | not applicable | not stated | a setup assistant in nine steps |
| Cost can be capped | the promotion ends | the code expires | expiry and a cap per order | expiry, cap per order, minimum order value |
| Take over points from another system | not applicable | not applicable | migration from Shopware 5 and third-party systems | only a manual booking per customer |
The details about this plugin come from its configuration and its source code. The third-party plugin column comes exclusively from the publicly visible store listing of the best-rated extension in the Loyality & Rewards category (4.9 from 22 reviews), read on 4 September 2026 - whatever is not stated there is marked as not stated rather than missing. The respective listing is always what counts.
No. Shopware ships promotions, vouchers and customer groups, but no point balance per customer. There is no balance that grows across several orders, no redemption from such a balance and no loyalty tiers.
A promotion applies to everyone who meets its condition and works exactly once. A point balance belongs to one person and grows over years. The discount costs immediately, the points only on redemption.
Two points sit in the table: balances from an old system can be migrated there automatically, here only as a manual booking per customer. And guest orders never earn with this plugin. If you need either of those, compare the respective store listings.
Loyalty tiers with a multiplier, goals and milestones, the full calculation on every booking, the open liability in euros on the dashboard and a guided setup assistant. Plus the free version: the competitor starts at 49.49 euros a month.
For a single campaign, yes. What they lack is duration: a code works once and is then used up. A point balance is visible between two purchases and gives the next order a reason that cannot expire.
The column about this plugin from its configuration and its source code. The third-party plugin column from the publicly visible store listing of the best-rated extension in the category, read on 4 September 2026. Where nothing is stated there, the cell is marked as not stated rather than counted as missing.
Why a growing point balance outlasts the next voucher - and what a customer year actually costs.
Read on → MarginWhy a product as a reward costs the shop less than the same amount in discount - and when a discount is still the right answer.
Read on → Frequent buyersFour tiers with a rising multiplier, a rolling score window and a grace period that softens a drop.
Read on →